Paul Guschlbauer Vlog
Paul Guschlbauer/Red Bull
To shoot and edit a daily vlog for Paul Guschlbauer's personal channels (and shared across the Red Bull and Red Bull X-Alps channels) while he competed in the 'World's Toughest Adventure Race', the Red Bull X-Alps.
We've continued shooting the vlogs since the X-Alps and you can watch them all on Paul's YouTube channel here.
Achievements (for the 16 videos):
800,000+ people reached on Facebook
YouTube channel subscriber base increased over 10 times
160,000+ views and counting on YouTube
Viewed in a total of 163 different countries, the top 5 being Germany, Austria, Switzerland, USA and Italy
One post alone on Facebook was clicked 25,000+ times and received 2,500+ likes