Paul Guschlbauer Vlog
Paul Guschlbauer/Red Bull
To shoot and edit a daily vlog for Paul Guschlbauer's personal channels (and shared across the Red Bull and Red Bull X-Alps channels) while he competed in the 'World's Toughest Adventure Race', the Red Bull X-Alps.
We've continued shooting the vlogs since the X-Alps and you can watch them all on Paul's YouTube channel here.
Achievements (for the 16 videos):
680,400+ people reached on Facebook
YouTube channel subscriber base increased over 10 times
140,000+ views and counting on YouTube
Viewed in a total of 163 different countries, the top 5 being Germany, Austria, Switzerland, USA and Italy
One post alone on Facebook was clicked 22,170 times and received 2,412 likes
Over 250 comments on YouTube, with many questions we tried to answer during the race